Monthly Archives: February 2017

The Taobao deal for the rebate site disturbed or strengthen community shopping network control

Taobao customer goods search service next month to stop

IT Times reporter Wang Shu each policy rule changes all affects the merchant’s heart, and the rule changes may again change the consumer shopping habits, also let out like bamboo shoots after a spring rain in recent years the rebate site test. It is reported that Taobao from June 1st onwards banned Taobao customer product search service, then consumers will not be able to see the specific product pages in the rebate amount, only after the payment order information. and rebate website said that the move is to improve user experience.

rebate amount cannot be viewed directly

Reporter login

rebate network, 51 rebate ratio restriction sites to see, at present the mainstream e-commerce sites receive rebates. The website will list Taobao, Jingdong store each site of the rebate proportion, to B2C, to back over 100 yuan 2 yuan, over 5000 yuan to return 27 yuan and other forms, but only according to the specific amount of the transaction and goods.

reporter search "in the online rebate skirt", it directly in the web page to see the relevant search results, and the product price below shows the rebate amount, can compare the discount rate is satisfied. However, after June 1st, consumers will be able to see the rebate amount, search goods in the rebate website, will jump directly to the page, how many can know only rebate payment in the rear. relevant staff told reporters that the move is to prevent businesses because the interests behind commodity ranking search results, causing some misleading to the user, and Dangdang, where customers and other business tycoon has been allowed to "rebate website ranking, after adjustment rules also can realize the function of the rebate, the rebate site will not affect the foundation business."

"IT times" reporter learned that, although consumers can’t see the rebate amount directly, but Taobao is still allowed to add the proportion of the rebate rebate website information in store information, but the industry believes that consumers are generally direct search commodity, see the specific shops situation is relatively small, the measures seem to be some chicken ribs.

"someone hurt deep"

The new Taobao

is seen as an impact on the rebate website, website traffic will be diverted to the rebate. 51 purchase network marketing director Lee told reporters that they received notice in after the meeting to study countermeasures have to work overtime last week during the weekend, but so far no fruit, "half a month should be out early to prepare."

, however, more than 51 purchase network and rebate network said that Taobao had little impact on them, "Taobao in our website is not large proportion, but the main B2C website rebate rebate website, two staff told reporters said so, they believe that those who are completely depends on the rebate rebate site will indeed face a big shock.

reporter >

11 double play the Amazon sea Amoy overseas direct mail Chinese site six

[Abstract] when part of its products in the United States, Germany, Spain, France, Britain and Italy station will China direct mail.

Tencent technology month on October 29th reported

this afternoon, Amazon China ( announced in Beijing this year’s electricity supplier 11.11 strategy, the main international brands.


Chinese will begin in November 3rd of this year’s "11.11 big promotion, from the beginning of November 3rd, Amazon’s" 11.11 fold "big promotion will launch seven" 24 hour kuaiqiang, as low as 90 percent off "activities.

in the upcoming 11.11, Amazon China will work together to promote the sale of more than and 300 international famous brands. From now on, the United States, Germany, Spain, Amazon France, Britain and Italy, the 6 largest overseas site China opened direct mail service, can choose commodities amounted to about 80000000.

which includes 25 million kinds of products from the United States Amazon, Amazon Germany 12 million kinds of products, 12 million kinds of products, the Spanish Amazon France Amazon Amazon UK 10 million kinds of products, 10 million kinds of products, as well as about 8000000 kinds of products to choose from Italy. The opening of direct mail category includes footwear, clothing, maternal and child nutrition and health and personal care etc..

Amazon’s overseas direct mail can help consumers quickly handle the customs clearance formalities, and provide three (standard, speed up, express delivery service) optional. Recently, the United States has significantly lowered the Amazon site direct mail Chinese international freight direct mail and shorten the delivery time, the average delivery time is shortened to 9-15 days, the fastest three days you can reach the hands of consumers.

in addition, Amazon Chinese will be in the "11.11" period Chinese Amazon began trial operation overseas purchase service. Consumers visit the Amazon China website, have the opportunity to visit overseas purchase some consumers will shop, buy authentic American Amazon goods, always synchronized with the United States enjoy the Amazon price, experience the whole Chinese localization way to buy local customer service and support.

worth mentioning is that, in previous years, double 11 electricity supplier discounts are not the same, in 2014 the electricity supplier bigwigs have played a sea amoy". Currently, Ali also announced that eleven will focus on the global force of shopping. With the "price war" stage, "sea washes" battle of the test is: system’s rich product selection, price competitiveness and enterprise operation ability and cross-border logistics chain. It can be predicted that the battle around the sea Amoy business will become a key point of this year’s double eleven PK.

Chengdu municipal government website published in Chengdu Da Vinci 2 years of accounting to earn $30

Da Vinci home in front of a lot of deserted Chengdu shop

– Da Vinci apologized last night by Sina micro-blog issued an apology, said it would take the initiative to find problems, and accept the supervision of the government and the media

questioned the Provincial Council Secretary General Liu Yabing said that Da Vinci was not a letter of apology on the core issues to admit mistakes, no sense of

– the Chengdu municipal government website disclosure of data, Da Vinci in Chengdu for two years and 3 months, the sales income and the difference between the purchase price of nearly 30 million yuan

Zhang Quanling: reporter Da Vinci’s last fig leaf to

, a registered with "Da Vinci Home Furnishing Limited" in the name of micro-blog said the news department of CCTV reporter fraud. 18, the famous CCTV anchor Zhang Quanling published on the comment on the incident, she said in micro-blog, the reporter is slander counterfeiters last fig leaf, but also on the social conscience guardian, abuse of investigative journalists. Ren Min

yesterday, the Chengdu Municipal People’s government website informed the Qingyang Bureau of industry and Commerce raided the situation of Da Vinci home and related account data. Reporters learned from this information, Da Vinci in Chengdu for two years and 3 months, sales revenue of $56985711, the purchase price of 27561092 yuan, of which the difference of nearly $30 million.

previously, the media publicly reported information, there are people in Mianyang breath bought about 8000000 yuan of furniture, refresh the previous record of a person to buy more than $600 furniture. At this time, reporters squatting Da Vinci Chengdu shop, consumers had admitted to buy a about 1000000 yuan of furniture, there are people that bought about 3000000 yuan furniture. The reporter so as to grasp the information, it has sold nearly 20 million yuan in sales. So, 56985711 yuan sales revenue is credible?

In this regard, Liu Ya, deputy director of the Qingyang District Trade and Industry Bureau, said, after entering the Chengdu market, the market, the process of nurturing the market, said the

. Since Da Vinci’s main consumers are hundreds of billions of assets of the family, so the number of consumers will not be too much, not everyone can throw a few hundred dollars to buy furniture. "In my opinion, this data is credible."

In addition, 18, Chengdu customs officially issued a notice that the query database found that there is no record of Da Vinci household company in Chengdu customs import declaration. Huaxi Dushi Bao reporter Intern Qinling Mountains Wu Han

news live

Chengdu shop yesterday morning only two customers

pm yesterday, the West China Metropolis Daily reporter rushed to Da Vinci Chengdu shop, the store is still normal business. The parking space in front of the shop was empty. According to the staff next to the parking lot, yesterday morning, only two cars parked in front of the car park. Da Vinci customers, only the two car owners.

14 point 34>

Trade and Industry Bureau to teach you how to return online shopping phone or no longer applicable

in accordance with the administration of industry and Commerce issued a network transaction management approach, online shopping consumers have the right to return within 7 days without any reason. But in the face of "the provisions of 7 days no reason to return, there has been controversy. For example, have raised questions about the seller, "no reason to return the goods to the seller, if opened the damage you do?" "buyers and sellers in the transaction in the process of their return to the rights and obligations of what is


, earlier this month, the State Administration for Industry and Commerce issued "network buy goods seven days no reason to return guidelines" (Draft), the detailed provisions of the rules in the return process, the public can feedback through the administration of industry and commerce website and mail before March 5th.


which does not apply?

four categories of goods can be confirmed by

according to the guidelines, the following goods Na seven days no reason to return provisions: consumer custom goods; perishable goods; consumer online download or unpacking of audio and video products, computer software and other digital products; delivery of newspapers and periodicals.

in accordance with the guidelines, the following goods by the consumer at the time of purchase confirmation, can not apply seven days no reason to return:

should not be opened due to personal safety or health reasons: the return of the goods including food, medicine, cosmetics, health care products, personal products such as


once activated or after the trial value from large commodity: including authorization or activation information of mobile phone, computer, digital products;

has delivered online prepaid items include: Mobile Recharge Card, game cards and other


special offer: including the clearance of goods to the shelf life of goods, the packaging is damaged or defective goods etc..

packaging can be removed to what extent


commodity devaluation can not produce significant

for sellers are more concerned about what kind of goods can be returned, packaging to what extent can be removed and other issues, the release of the draft also gives a clear definition. Daily economic news reporter noted that the draft stipulates that consumers need to open the commodity packaging based on inspection, or to confirm the quality of the goods, the function of a reasonable and appropriate trial does not affect the goods intact.

however, resulting in significant depreciation of goods, such as clothing, home textiles, Home Furnishing commodities after washing or with obvious signs of mobile phone and other digital products, computer products, tear up the anti-counterfeit label, serial number, food, health care products, automotive supplies goods once sealed packaging will be destroyed. To determine the product is not good, does not apply no reason to return clause.

when to refund?

is limited to 7 days, overdue interest payments

January 31st, citizen >

Temperature seven types of shop customers response

shop, business, hard hard!! there are customers, to make a deal difficult!! so we often retain the hearts of customers, a variety of accommodation, with patience, finally reluctantly made a list and it was bad, why?.


customers can be divided into several categories:

1: this modest and carefully customers may be entering the shop, for, want to learn something, so talk may be more awkward, even even the most basic terms do not understand, such as customers, you must go to treat her, because of her shop after the growth path with you great Association, you help her, she may have crossed the stage, on track, and you slightly criticized her, she may choose to give up. I met so many people, even the first assistant pat Taobao assistant did not know what is now firmly on the track. To tell you the truth, some buyers stupid to me but also to repeatedly confused in mind, every single word or phrase that can take a novice, and is indeed not easy. For such customers, be sure to adjust the mentality.

2 regressed donghonghong himself as a man of God: Although we too many customers never, always want to hold a customer wanted to send himself, but for some love yourself when God customers think they bought things this amazing, became the people our "Uncle", we should have their own principles, learn to give up! We are the owner, is the seller, we are not slaves, rely on their own hard work, not to rely on others to beg for life, here we only friends, no God, meet this kind of person, directly told him sorry, I don’t do your business! Otherwise, you are looking for trouble!

3, some shop experience, even more than your reputation is high, need to introduce a new source of customers, meet such customers, not spend a lot of thought, tell him how much his income is about points, accurate calculation with her point of view to analysis, he shops advantage in the field of communication, must pay attention to skills because of this, the customer is a double-edged sword, independent, she don’t teach him any tutorial, any experience, any channel, as long as you give her sources, tell her, everything is OK, even she knows to you in the evaluation of 5 stars with words of thanks to you, a customer the most worry, but on the contrary, there really is a problem, this is also the most difficult customer customers, because they may experience more than you, probably a bad review, a complaint to let your blood Compensate in the end.

4 boring reporter comrade: this kind of person, he is really selling things to tell the truth, I hate the most is to encounter such a person, he is to buy such things, but he is not honest you buy such things, he will ask several continuous, ask before sale inquire about, customer service, profit, profit, for this, must keep up with the tight lipped, a customer, a customer because the shop experience.

Taobao may need to talk to Matt Cutts


scolded Taobao, but the heart has been optimistic and like Taobao. Alibaba website probably earn much more than Taobao, but I’ve always felt that Alibaba B2B is a very puzzling thing, for a long time is not optimistic. Taobao and Alipay are promising.

Taobao these days a strong fight brush credit is a good thing, and even a must. When we no longer believe in the news on the newspaper, the trust of the government and the people on the chain collapse, when we no longer believe that Taobao business reputation, Taobao is not far from the crash.

but by "honest self-examination" is certainly not reliable, is not the future of the review by the title.

see Taobao’s integrity self-examination news, I first thought is SEO, occupational disease reaction. But in fact, the credibility of the brush is not equivalent to the search engine spam sites and cheating to black hat SEO check their own is not reliable, and manually delete the spam is not feasible.

search engine is how to deal with garbage and cheating?. To find out the characteristics of typical garbage, the formation of the model, using the algorithm to delete or drop right. In fact, the credibility of the search and identification of the search algorithm is very similar to the

account / domain name registration time

account / domain history performance

account / domain activity is stable

account / domain name and other account / domain interaction

algorithm can dispose of most of the garbage, will certainly be manslaughter, may also be slipping through the net, but the accuracy to a certain extent, users do not feel a big difference.

Taobao itself is a very high level of search engine search engine, but the anti spam may not be very strong, after all, is on their own website, not so much garbage. So, perhaps Taobao should talk to the Matt Cutts, or at least with YAHOO anti spam group (while YAHOO search business was cut off) talk about it, depending on the customer service department of Taobao brush brush too much credit.

I believe that the so-called self has

algorithm involved, but don’t let businesses self-examination, don’t make yourself jittery, quietly get a set of who do not know how the algorithm directly to adjust the credit number.

search engines do this. You can cheat, but you can’t find your site in the search results.

Taobao can do, you can brush credibility, but your credit score is not up.

Please indicate the

from Taobao

: lazy

From the commercial operation of the road network group purchase

a few years ago, the network can be described as group purchase in the Internet community set off a bloody, all kinds of group purchase sites such as bamboo shoots after a spring rain emerged in general. However, after 2-3 years of fighting, this kind of website have fallen, leaving only a few such as the U.S. group, group purchase site such as the earliest. However, in these local services group purchase network down, a new group purchase website gradually into the public eye, this is the group purchase goods.

personally think, buy site into the electricity supplier channels, which is an inevitable trend. Perhaps we say that the local service network is essential to buy, but the purchase of goods more touted by the network. From the success of, we may be able to understand electricity supplier website group purchase way, how to walk. For everybody below I analyze’s operation of the road.

first, the market segments in order to occupy the market

segment market is a very important, but also the most basic link. There is no denying that the comprehensive site, can attract more people to stop, but in the case of limited human resources and resources, a bite into a big fat is the most unwise choice. Because the larger the more difficult to digest bread.’s market position is very good, authentic cosmetics, revealed to the visitor’s information is is designed to do cosmetic professional website, a comprehensive website too often do not give people a deep impression, when a visitor to the Jingdong, while Tmall and, after Dangdang, if you ask him to buy Women’s clothing which website, perhaps it is difficult for him to answer it immediately, but you asked him to buy cosmetics which website, I think he will answer immediately. This is the advantage of market segments. The more subdivided, the more professional, the more detailed, the impression of the deeper.

two, product discounts, quality is very important

in the hundred regiments in the cause of a lot of group purchase website fall is the group purchase service more in name than in reality. Some of the services mentioned in the website’s instructions, when it comes to consumption, have been found to have shrunk dramatically. This will undoubtedly give birth to consumer distrust. The discount is even more important, and regardless of the virtual elevation of the original price, resulting in a huge discount of this unspoken rules, some buy site itself can bring to consumers discount is relatively small. Group purchase advantage disappeared, but no such advantage, you still need group purchase. We then look at, direct procurement of manufacturers to ensure the products presented to the consumer products are 100% authentic, and direct sales and eliminating the intermediate links very much, which greatly reduces the cost, and the savings part is to bring consumers a discount. Look at’s highest discount, not higher than 30 percent off, generally around 50 percent off, this discount is undoubtedly the most suitable China consumers discount.

three, the temptation of the two package

in Taobao, Tmall, pat, Jingdong, shipping goods tend to be more pro gaze, and

A summary of the Research Report on Chinese Internet users’ e-commerce behavior in the third quarter

at the end of September 2011, China users reached 510 million, an increase of 15 million compared to the second quarter of 2011, an increase of 3 percentage points. The third quarter of 2011, China’s network economy exceeded $74 billion, regardless of the growth rate or the growth rate, compared with the past has been greatly improved, the market outlook is optimistic about the market economy. The structure of the market, the mobile Internet market share on the rise, the future with the popularity of smart mobile phone, including the traditional Internet companies to expand mobile services, mobile Internet in the overall network economy proportion will continue to improve.

, along with the popularization of the Internet, the face of the huge market space, have more and more enterprises choose net". For enterprises, e-commerce and network marketing has become an important way of enterprise business, the use of the Internet application of China’s small and medium enterprises in electronic commerce and network marketing related rate has reached 42.1%. Ministry of Commerce expects the next 5 years, China’s e-commerce transaction volume will maintain an average annual growth rate of more than 20%, in 2015 will reach the scale of 12 trillion yuan.

e-commerce market growth, mainly due to strong growth in online shopping and travel booking market; mobile Internet market growth, mainly due to the rapid expansion of the traditional business enterprise mobile business and the rapid advance of mobile payment. With the rapid growth of the market important segment of mobile e-commerce, mobile advertising and mobile game of network economy, network economy in the overall mobile network economy proportion, also will continue to expand in the next few quarters.

along with the continuous development of the electricity supplier companies, while the market demand and consumer groups to promote the refinement of precision, China’s electricity supplier industry from the traditional portal began to gradually change the industry vertical. Today, the class of electronic business platform, maternal and child class electronic business platform, IT digital class electronic business platform, health class electronic business platform, books, audio and video class electronic business platform has formed an influence in the electricity supplier market. These segments of the market can better meet the needs of the user’s personality, to maintain the emotional satisfaction of users, but also to seize the user’s psychological characteristics and the real demand.

luxury and medicine is the two electricity supplier in 2011 was much attention to the breakdown of the industry. Even in 2011, the first year of luxury e-commerce". The data show that the Chinese in the global luxury goods sales accounted for 25%, more than the United States to become the world’s second largest consumer of luxury goods, and the six Chengdu is at home rather than buying overseas.

The third quarter of 2011 business Chinese netizens report

world factory electronic network released "(address:, according to the development of business users Chinese electronics, from business Chinese electronic area, the application of e-commerce, market share, e-commerce website ranking, the user experience of e-commerce, logistics and other aspects of cooperation use, accurate data analysis, for all >

From the website function how to analyze the electronic commerce development occasion

old saying "the enemy, to win", this sentence is seldom used in electronic commerce in the war. Everything in this suit in a number of similar sites staggering, how to maintain the advantage in the fierce competition has become a topic of great concern to every webmaster. The necessary condition to realize the competition is to stand head and shoulders above others to find out your competitors, including peer operating platform, function design, existing advantages disadvantages etc.. So what should we start with?

first of all, keep up with the market situation, analysis of the industry’s big head and major competitors. I believe you have in front of the station in the industry has been analyzed on the market, but to understand the situation of peer competitors only stay in front of the building is not enough awareness. The e-commerce market is changing rapidly, the speed of the replacement of the opponent is also very fast, real-time understanding of the main competitors and potential competitors, so as to change the initiative, to make better adjustments to the competitive strategy. Changes in market momentum, but also to adjust the direction in a timely manner, not eliminated by the market. At the same time, each peer may have slightly different, timely update their information in order to lay a solid foundation for further in-depth exploration. It is worth noting that the need to define the opponent and the strength of the industry, their strength and popularity, from the angle of scale in classification, in order to understand the practice stage.

secondly, the practice of operation, summed up the opponent’s functional design. In the design of a web page style, function, service, etc., the function of a large part of the decision on how to operate the site, which requires a strong function to attract customer transactions. Go to the site of the opponent’s practice, in-depth understanding of each other’s functional settings, is conducive to better optimize the effectiveness of enterprises. For example, the program is a focus on the supermarket software intermediary trading platform, so in the field to understand the other software to do the set of opponents, respectively, to lock their target site, one by one for functional mining. Register as their users, in the process of the experience of the user to find out their advantages and disadvantages in the functional design, through the analysis of their main business model will have a certain grasp and understanding.

again, grasping the backbone of grasping the essence of the strengths and weaknesses of the rank analysis. Each site has the advantages of a combination of state, some of the strength of the function is very strong, and some features are missing, then according to the characteristics of the industry to carry out the relevant selection. Such as software trading platform in electronic commerce is a kind of special, it does not buy the necessities of life so simple, its unique way of delivery, online pre-sale service and customer service software upgrades and other features in the process doomed it will be more complicated, so the function we also need to make corresponding adjustment, and more the innovation. Electronic commerce is the most important transaction security system is the most important of these functions, to a large extent it directly determines the amount of transactions on the site. So in the analysis of these characteristics, they should be comprehensive rankings, such as enumerating the most indispensable and most need to strengthen the function of what. < >

The first group purchase site now the price of 100 thousand yuan sold by claims

first into the crisis group purchase website 1288 refund yesterday have changed dramatically, it claims in "sell yourself. "Sell 1288 buy network, the price of 100 thousand", this site on the page and write, and marked "sell"".

this is full of self deprecating mood move is new in order to be different marked on the price be startled at "," eighty percent off "and that" for sale, has stable flow, suitable for small investment game website, selling more "good website et al". Yesterday, the founder of Mr. Huang’s mobile phone is always "no service", the person in charge of that has been sold to 100 thousand yuan only on the web site, but the closing date is 25 days yet to come, so this information is difficult to distinguish between true and false.

1288 group purchase network recently in a number of consumer refund crisis, said that he was attracted by the huge discount website, buy the canvas shoes and other goods, but has not received the goods, since consumers have demanded a refund, but the amount to be returned to the site registered account after but not by now. Sources said the site has been investigated by the police. At present, the website announced that only on the web, all cash application will end in July 1st.

buy site is the most popular direction of the Internet business this year, its creativity from the U.S. website Groupon, providing a huge discount once a day to buy deals.

according to statistics, at present, such as providing group buying, and even look very similar to the site has nearly a thousand. There is a group of entrepreneurs who told reporters that this kind of website is just to imitate the establishment of a similar site, but at the beginning of investment of several thousand dollars, which may also be the reason for the emergence of a large number of such sites to follow suit. But the site is only a start, buy site actually have to face very complex business processes.